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Have you ever heard the response "I'll have a think"? Chances are you had just asked for a referral and the person you asked was willing in principle to help but couldn't think of someone there and then.

It's the disaster that causes most referral strategies to fail. You need to ask in a different way.

I teach a masterclass for businesses to learn how to ask for a referral and actually get one. It's generated £105m of new revenue for my clients so far, that's over £100k per delegate: the biggest ROI you are likely to commit to today. Get in touch if your pipeline is looking poor.